Strategic Marketing and Events Professional
4 days ago
About the Role:
We are seeking a highly skilled Senior Marketing and Events Lead to spearhead our marketing strategies and events programme, driving member engagement and growth across our platforms.
Key Responsibilities:
- Develop and execute the sales and marketing plan, focusing on content creation, social media management, and strategic activities.
- Manage and develop our website content, ensuring it stays current, engaging, and valuable.
- Create and distribute compelling content across various marketing channels, collaborating with external suppliers to produce outstanding whitepapers.
- Work closely with the MD to conceptualise and deliver impactful member meetings and events.
- Establish and maintain key relationships with Partners for joint marketing ventures.
- Collaborate with the APSCo UK Marketing Team on aligned campaigns.
- Support the implementation and optimisation of our new HubSpot platform and website.
Requirements:
- Proven experience in marketing and event management.
- Strong content creation and marketing communications skills, with excellent project management and organisational abilities.
- Experience in website content management and digital marketing, with demonstrable experience with HubSpot CRM and marketing automation.
- Strong analytical skills for reporting and performance tracking, with outstanding relationship-building and stakeholder management capabilities.
About Us:
APSCo is a leading international association dedicated to professional staffing companies. We are committed to supporting a sector that changes lives for the better. As a member of our team, you will work with leading outsourcing solutions providers and collaborate with influential industry leaders.
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