Senior Biddable Analytics Lead

3 days ago

London, Greater London, United Kingdom PHD Full time

About this Opportunity:

PHD is seeking a Senior Biddable Analytics Lead to drive the success of our biddable digital activation services for a large automotive client across the EMEA region. As a senior leader, you will guide a team of 3-6 onshore/offshore biddable specialists, ensuring high-quality delivery and excellent client outcomes.

Key Responsibilities:

  • Support the Performance Director in guiding the team, taking responsibility for output and acting as an escalation point when required.
  • Lead goal setting and feedback sessions, working with junior members to upskill them on biddable reporting platforms.
  • Set standards in work quality, communication, and timeliness with a distributed workforce.
  • Contribute to PHD company culture by participating in charity events or sharing skills.
  • Support campaign operation with recurring reporting formats, delivering to budget holders to demonstrate campaign performance.
  • Work with data operations and buying teams to understand campaign budget pacing.
  • Customise reporting formats with local teams.
  • Work within CRM/site-side analytics platforms (GA, Adobe) to understand client KPIs.
  • Create monthly aggregated reporting of investment, performance, and operational metrics.
  • Support buying teams in benchmarking initiatives and new measurement solutions.

Expected Salary: £70,000 - £85,000 per annum

Requirements:

  • Experience working in analytics, preferably in advertising/media.
  • Demonstrate passion and knowledge for analytics and data operations.
  • Team management experience and a passion for developing people.
  • Passion for learning new things.
  • Strong organisational skills, able to manage multiple projects at once.
  • Ability to manage various clients and market interests in a culturally sensitive manner.
  • Excellent numerical skills and confidence analysing data using Excel.
  • Proactive self-starter.
  • Excellent communication and listening skills.
  • Responsive to feedback.
  • Strong spoken & written English. Ability to speak other European languages is desired but not essential.

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