Digital Marketing Strategist
2 weeks ago
About Vanrath
We are excited to be working with a local company in Belfast on the recruitment of a PR, Comms and Marketing Officer for a temporary contract.
What's in it for you?
- Competitive base salary of £35,000 per annum
- Opportunities for on-target earning (OTE) of up to £45,000 to maximize earnings based on performance
- A benefits package, including healthcare, team trips away, and a four-day week subject to probationary period
About your next employer
As the Marketing Manager, you will be responsible for developing and executing comprehensive marketing strategies to promote our services to our target audiences.
Your primary focus will be on running paid advertising campaigns, with an emphasis on Google PPC. Additionally, you will manage the internal marketing team and external stakeholders.
You will collaborate closely with internal teams to enhance brand visibility, generate qualified leads, and contribute to the overall growth of the company.
Key Responsibilities
- Develop and implement effective marketing strategies to increase brand awareness, generate leads, and drive customer acquisition
- Manage and optimise paid advertising campaigns, particularly focusing on Google PPC, to achieve targeted goals within allocated budgets
- Conduct thorough keyword research and analysis to identify valuable opportunities for targeting
Requirements
- Bachelor's degree in marketing, business, or a related field
- Relevant certifications in digital marketing are a plus
- Proven experience as a Marketing Manager or similar role, preferably in the financial services industry
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