Paid Social Media Specialist

3 weeks ago


Edinburgh, Edinburgh, United Kingdom Dentsu Aegis Network Ltd. Full time

We're hiring a Paid Social Media Specialist as part of our team based from our Edinburgh office. This is a permanent role with a competitive salary of £40,000 - £60,000 per year, depending on experience. The team is based from our Edinburgh office on a hybrid working basis. As well as a benefits package that you can tailor to your needs, which includes company-provided medical healthcare, generous pension provisions, and life assurance.

About Us

We apply a performance mindset to all media to accelerate brands. We identify the opportunity at the intersection between brand & performance marketing, unlocking maximum effect to ensure every penny doesn't just drive commercial success but drives positive change for the brand too.

Job Description

The Paid Social Media Specialist will be responsible for planning, implementing, and optimising paid social campaigns across various platforms to meet client objectives. Key responsibilities include developing account strategy in partnership with clients and Paid Social Directors and being accountable for the execution of strategy and achievement of KPIs.

Requirements
  • Strong experience managing and planning paid social campaigns, preferably in an agency or client-facing environment.
  • Proficiency in managing and planning campaigns across various paid social platforms, including but not limited to Meta, TikTok, Snapchat, and Pinterest.
  • Excellent analytical skills with the ability to interpret data, draw insights, and make data-driven decisions.
  • Exceptional communication and interpersonal skills, with the ability to effectively interact with clients and internal teams.
  • Proven track record of delivering successful paid social campaigns and achieving key performance metrics.


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