Category Strategist

3 weeks ago

Uxbridge, United Kingdom Suntory Beverage & Food France Full time
Category Strategist Opportunity

As a Category Strategist at Suntory, you will play a key role in driving business growth through category management. You will be responsible for identifying category growth opportunities and threats for our customers and Suntory brands. Your analytical skills will be utilized to deliver rounded insight and recommendations, while your ability to learn from a variety of data sources will help you tailor the Category Strategy with our customers to engage and deliver long-term scalable competitive advantage and growth.

About the Role
• Identifying category growth opportunities and threats for our customers and Suntory brands.
• Building strategic external relationships with our key customers.
• Creating solid, credible internal relationships with commercial and brand colleagues.
• Using a range of qual and quant data to deliver rounded insight and recommendations.
• Tailoring the Category Strategy with our customers to engage and deliver long-term scalable competitive advantage and growth.
• Implement and deliver strategic, category-focused projects, deep dives into promotions, underperforming segments, range and space optimization.
• Support business planning by defining core ranges, SKU optimisation, and review and course correction of NPD & core.
• Supporting selling stories into our customers with strong category rationale.

Your Skills and Experience
• Category leadership experience gained in FMCG.
• Turning macro, category, shopper and consumer data into actionable insight.
• Transitioning insight into action and delivery.
• Strong analytical skills.
• Ability to learn and extract actionable insight from a number of data sources Nielsen, iRi, Kantar, Mintel, Aimia, Dunnhumby, Sales Out.
• Leadership of projects across multiple teams.
• Ability to engage customers and stakeholders in a strategic agenda.
• Demonstrated strategic and category thought leadership.
• Ability to create and deliver compelling category selling stories based on insight.

About Us
Suntory is a Japanese company and the world's third biggest player in the drinks industry. We believe in moving forward boldly, together. Our diverse and iconic portfolio includes amongst many other brands, Orangina, Yamazaki and Hibiki whiskies, Premium Malts and V. We wouldn't achieve what we do without our people who are at the heart of everything we do. Our people unleash their spirit daily; they craft exceptional drinks, and they fuel our Growth

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