Senior Marketing and Design Manager

3 weeks ago

Reading, Reading, United Kingdom Gather & Gather Full time
Senior Marketing and Design Manager

At Gather & Gather, we're passionate about great food and great coffee, and we're looking for a Senior Marketing and Design Manager to join our team. This role will involve managing day-to-day marketing activities, ensuring consistent communication between operations teams, clients, and customers across multiple sites. You'll lead efforts in social media management, campaign activations, and creating bespoke design work to support multiple accounts, ensuring each site has a tailored yet cohesive marketing approach.

Key Responsibilities:

• Develop and execute marketing strategies tailored to each account's specific catering goals, while maintaining consistency across all sites.
• Work with account managers and site leadership to create customized marketing plans that reflect each location's unique needs, clientele, and objectives.

• Act as the central communication hub between catering operations teams, clients, and customers across all managed accounts.
• Ensure each site is aligned on promotional campaigns, events, and customer engagement initiatives.

• Oversee social media strategies and content creation for each site, managing multiple social media accounts while ensuring brand consistency.
• Create site-specific content (posts, stories, videos) that reflects the individual identity of each account and drives engagement.

• Plan, coordinate, and execute marketing activations, pop-up events, and promotional campaigns across various sites.
• Collaborate with site managers and operations teams to ensure activations are well-executed and aligned with marketing objectives.

• Create and manage bespoke design work for each site, ensuring marketing materials (both digital and print) are visually appealing and on-brand.
• Customize designs to fit the specific audience and marketing goals of each site while maintaining overall brand alignment.

• Build and maintain strong relationships with clients across multiple accounts, understanding their needs and providing tailored marketing solutions.
• Present marketing strategies, campaign outcomes, and recommendations to clients and stakeholders across all sites, ensuring transparency and collaboration.
• Act as a marketing consultant to each account, advising on trends, opportunities, and performance improvements.

• Monitor the effectiveness of marketing campaigns across each site, producing detailed performance reports.

What We Offer:

• Personal Development and Training opportunities
• Life assurance scheme
• Pension scheme
• Holiday allowance
• Private medical eligibility
• Eye care
• A great wellbeing strategy – including access to our Employee Assistance Programme, salary finance
• Family friendly support
• Regular social events and communication with our leaders
• A holiday purchase scheme
• Volunteering days
• Professional subscriptions
• Recognition schemes and people awards
• Long service awards
• Access to some great high street discount vouchers

Requirements:

• Bachelor's degree in Marketing, Communications, Graphic Design, or a related field.
• 3+ years of experience in marketing and design, with a focus on multi-site or multi-account environments, preferably in the hospitality, foodservice, or related sectors.
• Proven track record of managing marketing strategies across multiple locations or accounts, delivering successful and customized marketing campaigns.
• Experience managing digital marketing campaigns, including social media and content creation, for multiple audiences.
• Ability to work both independently and collaboratively, managing the specific needs of each site while ensuring consistency and cohesion across all accounts.

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