Retail Marketing and Communications Lead

2 weeks ago


Wakefield, Wakefield, United Kingdom Michael Page Full time

Michael Page is seeking a Retail Marketing and Communications Lead to join our team in Wakefield. This is an exciting opportunity to develop and execute innovative marketing and PR strategies that drive business growth and enhance brand reputation.

About the Role

The successful candidate will be responsible for leading and inspiring a team to achieve marketing objectives, monitoring and evaluating PR & marketing campaign effectiveness, and maintaining a consistent and positive brand image across all platforms.

Key Responsibilities:

  1. Develop and execute innovative marketing and PR strategies.
  2. Lead and inspire a team to achieve marketing objectives.
  3. Monitor and evaluate PR & marketing campaign effectiveness.
  4. Maintain a consistent and positive brand image across all platforms.
  5. Develop and nurture relationships with media outlets and influencers.
  6. Collaborate with the sales team to create sales-driven marketing initiatives.
  7. Manage marketing budget and ensure return on investment.
Requirements

To succeed in this role, you should have:

  1. A degree in Marketing, Business, or a related field.
  2. Proven experience in a similar PR & Marketing role within the retail industry.
  3. Strong leadership and team management skills.
  4. Excellent communication and relationship-building abilities.
  5. Proficiency in PR and marketing software and tools.
  6. A creative mindset with a strategic and analytical approach.
Benefits

This role offers a competitive salary range of up to £40,000 per annum, an office-based role in Wakefield, 5 days a week, and excellent career progression opportunities. With this role, you will have the opportunity to grow your career in a supportive and dynamic environment.


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