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Content Marketing Manager
2 months ago
Job Title: Senior Digital Marketing Officer
Job Summary:
We are seeking a highly skilled and experienced Senior Digital Marketing Officer to join our team at Cheshire College - South & West. As a key member of our marketing team, you will be responsible for developing and implementing our digital marketing strategy, ensuring that our online presence is engaging, informative, and aligned with our business objectives.
Key Responsibilities:
- Develop and implement digital marketing campaigns to promote our courses, services, and brand, using a range of channels including social media, email marketing, and search engine optimization (SEO).
- Liaise with stakeholders to ensure that our digital marketing efforts are aligned with our business objectives and that our online presence is consistent with our brand.
- Manage and maintain our website, ensuring that it is up-to-date, accurate, and easy to navigate.
- Monitor and analyze our digital marketing performance, using data and insights to inform our marketing strategy and make data-driven decisions.
- Stay up-to-date with the latest digital marketing trends and best practices, and implement new technologies and techniques to improve our online presence.
Person Specification:
- Relevant qualifications and/or experience in digital marketing, marketing communications, or a related field.
- Proven track record of developing and implementing successful digital marketing campaigns.
- Excellent communication and interpersonal skills, with the ability to work effectively with stakeholders at all levels.
- Strong analytical and problem-solving skills, with the ability to interpret data and make informed decisions.
- Ability to work independently and as part of a team, with a flexible and adaptable approach to work.
Benefits:
- Competitive salary and benefits package.
- Opportunities for professional development and career progression.
- Collaborative and supportive work environment with a team of experienced professionals.
- Access to world-class facilities and resources.
- Flexible working arrangements to support work-life balance.
