Imodium Brand Manager
4 weeks ago
About the Role
We are seeking an experienced Assistant Brand Manager to join our Consumer business in the UK and Ireland. The successful candidate will be responsible for driving the Imodium brand, working closely with the Marketing Team to deliver excellent execution and growth.
Key Responsibilities
- Drive the growth of the Imodium brand across the UK and Ireland, delivering excellent execution as per the new global operating model.
- Support the delivery of the in-year full P&L and share targets, working closely with cross-functional partners.
- Adapt and deploy effective creative campaigns and toolkits, collaborating with stakeholders to address challenges and build opportunities.
- Support media planning and digital first initiatives, working with our media partner to identify and implement media optimizations and test & learns.
- Collaborate with cross-functional partners to deliver excellent end-to-end execution, ensuring flawless launch of strategically important NPD.
- Use analytical skills to report and analyze on key performance metrics, managing and reporting on Brand Marketing Expenditure (BME).
Requirements
- Experienced at Assistant Brand Manager level with a strong track record of performance in an FMCG environment.
- Degree level educated or equivalent experience.
- Proven ability to adapt and activate content & communication plans, including media strategy and deployment, data-driven marketing.
- Good commercial and financial acumen, including BME management.
- Good interpersonal skills with the ability to influence both upwards and downwards.
About Kenvue
Kenvue is a global house of iconic brands, built on over a century of heritage and rooted in science. We're passionate about insights, innovation, and committed to delivering the best products to our customers. With expertise and empathy, being a Kenvuer means having the power to impact the lives of millions of people every day.
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