Marketing Manager
2 months ago
We are seeking a highly motivated and experienced Marketing Manager to lead our marketing efforts on the Deliveroo channel. As a key member of our Amazon EU SARL (UK Branch) team, you will be responsible for establishing a channel strategy, managing the customer experience, activating campaigns, and optimizing towards customer and business goals.
Key Responsibilities- Develop and execute a comprehensive marketing strategy for the Deliveroo channel, including campaign planning, execution, and optimization.
- Collaborate with cross-functional teams, including Marketing, Program Management, and Operations, to ensure alignment and effective execution of marketing initiatives.
- Manage relationships with partners at Deliveroo, including regular reviews and updates to ensure successful partnership.
- Develop and maintain a Joint Marketing Plan with Deliveroo, ensuring customer-centricity and optimization against business goals.
- Create and execute store-specific plans, including customizing attributes such as basket, time, and customer profile, and continually testing and learning to optimize.
- Build, schedule, and create content for customer-facing email campaigns related to Deliveroo.
- Organize in-store signage for stores operating on Deliveroo as needed.
- Communicate plans to store teams and review performance of the Deliveroo channel, making optimization plans and activating as needed.
Our team is comprised of highly motivated, flexible, and hardworking creative professionals who build strategies around our customer journey and coordinate with cross-functional teams to deliver strategic and effective executions in our stores.
Requirements- Experience in professional non-internship marketing, with a focus on digital marketing and content production timelines and processes.
- Experience with Excel or Tableau, including data manipulation, macros, charts, and pivot tables.
- Experience building, executing, and scaling cross-functional marketing programs, with a focus on audience segmentation and targeting.
- Experience working with external partners to develop marketing programs, including management of Rapid Delivery platforms from a central management side.
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