Strategic Marketing Leader
4 weeks ago
Job Title: Strategic Marketing Leader
Job Summary:
We are seeking an experienced and strategic Marketing Manager to lead our marketing initiatives at Chisholm Hunter. As a Marketing Manager, you will play a pivotal role in shaping our brand, driving customer engagement, and maximizing revenue.
Key Responsibilities:
- Strategic Planning:
- Develop and execute comprehensive marketing strategies aligned with business objectives.
- Collaborate with cross-functional teams to ensure consistent brand messaging across all channels.
- Campaign Management:
- Plan, implement, and optimize marketing campaigns from concept to execution.
- Experiment with various organic and paid acquisition channels (e.g., content creation, social media, PPC).
- Content Creation:
- Produce valuable and engaging content for our website, blog, and social media platforms.
- Craft compelling narratives that resonate with our target audience.
- Performance Analysis:
- Monitor and analyze campaign performance metrics.
- Use data-driven insights to refine strategies and improve ROI.
- Relationship Building:
- Build strategic relationships with industry partners, agencies, and vendors.
- Collaborate with the sales team to align marketing efforts with revenue goals.
- Budget Management:
- Prepare and monitor the marketing budget.
- Allocate funds wisely to achieve maximum impact.
- Brand Consistency:
- Oversee marketing material, ensuring alignment with brand guidelines.
- Approve website banners, brochures, and case studies.
Requirements:
- Demonstrable experience in marketing and campaign management.
- Ability to identify target audiences and devise effective marketing campaigns.
- Proficiency in web analytics tools.
- Strong communication skills and the ability to turn creative ideas into impactful projects.
Benefits:
- Competitive Basic Salary plus bonus package
- 29 days annual leave increasing 1 per year with every 1 years' service
- Industry qualifications (fully funded) & further sponsorship
- Private Healthcare
- Life Assurance of 3 times your salary
- Generous staff discount for you and your friends and family across Chisholm Hunter
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