Digital Transformation Project Lead

4 days ago


Cambridge, Cambridgeshire, United Kingdom Cambridge University Press Full time
Job Title: Marketing Manager, Web and Digital Transformation

We are seeking a detail-oriented Digital Transformation project lead to support our ambitious marketing and insights team at Cambridge English.

About the Role

This is a key part of launching a new, customer-focused public-facing website. As part of the Sector marketing team, you will work closely with our Data and Channel Excellence and Technology teams.

Key Responsibilities
  • Ensure customer-centric content is tailored for SEO, user experience, and our business objectives.
  • Coordinate page redesigns, content restructures, and support the roll-out of an integrated web strategy to engage global audiences.
  • Support delivery of web content and keyword strategies and upskill teams in content optimisation.
  • Become a Drupal Expert while helping to train teams in the new CMS.
  • Collaborate across marketing and tech teams to integrate data flows, automate marketing, and increase customer engagement.
  • Help manage and support digital transformation projects and campaigns to promote our ecosystem of learning and assessment products.
Requirements

You have proven experience with Content Management Systems like Drupal, and a strong understanding of SEO and digital marketing strategies. Your passion for data-driven results and experience with tools such as Google Search Console and Semrush allow you to make informed decisions that maximize impact.

What We Offer
  • 28 days annual leave plus bank holidays
  • Private medical and Permanent Health Insurance
  • Discretionary annual bonus
  • Group personal pension scheme
  • Life assurance up to 4 x annual salary
  • Green travel schemes

We are a hybrid working organisation, and we offer a range of flexible working options from day one. We expect most hybrid-working colleagues to spend 40-60% of their time at their dedicated office or location.

Please note that successful applicants will be subject to satisfactory background checks including DBS due to working in a regulated industry.

We believe better outcomes come through diversity of thought, background and approach. We welcome applications from people from all backgrounds and communities, actively seeking to employ people from a wide range of different communities.



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