Global Brand Development Manager
4 weeks ago
We are seeking an experienced Brand Manager to join our team at the AG Barr Group, a leading manufacturer of soft drinks in the UK. The successful candidate will be responsible for developing and executing brand strategies that drive business growth and increase market share.
About the Role:
- Develop and implement brand strategies that align with our company vision and goals.
- Manage the development and execution of marketing campaigns across various channels, including digital, social, traditional media, and retail.
- Collaborate with cross-functional teams to ensure brand consistency across all touchpoints and maximize impact/ROI.
- Communicate and maximize the delivery of campaigns through the business, supporting commercial and sales teams in the development of trade plans.
- Monitor and evaluate the effectiveness of brand activities, adjusting strategies as needed to achieve business objectives.
Requirements:
- Bachelor's degree or significant equivalent experience.
- Proven experience in brand management or consumer-facing role, with a proven track record of developing and executing successful brand strategies.
- Demonstrable project management skills and the ability to manage multiple projects simultaneously.
- Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
- Strong analytical skills and commerciality, with experience of using data to inform decision-making.
- Creative and innovative mindset, with the ability to think outside the box and develop fresh and engaging branding initiatives.
What We Offer:
- A competitive salary of £55,000 per annum, based on experience.
- Up to 33 days holiday (depending on shift pattern), flexible holiday trading, and living wage employer status.
- Healthcare cash plan, flexible benefits, life assurance, save-as-you-earn scheme, staff sales discount, free AG Barr products throughout your working day, pension, and annual salary review.
- Ongoing professional development and opportunities for growth within the company.
The AG Barr Group is an equal opportunities employer and welcomes applications from diverse candidates. Please note that we may close vacancies early if we receive a high volume of applications.
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