Data Insights Specialist
2 weeks ago
We are seeking a highly skilled Data Analyst to join our team at Texere Publishing, a leading publisher in the life science and medical field. As a Data Analyst, you will play a crucial role in providing clients with valuable audience intelligence and insights, which will include business-critical reports and analysis.
Key Responsibilities- Interpret data, analyze results using statistical techniques, and provide regular and timely reports
- Gather data from multiple sources and maintain databases/reports up to date
- Identify, analyze, and interpret trends or patterns in complex data sets
- Filter and 'clean' data by reviewing user behavior
- Work with management to prioritize business and information needs
- Produce lead reports monthly from different sources
- Maintain the master reporting database, including inputting individual email results
- Continuous monitoring & breakdown of figures to understand where list growth and degradation are coming from
- Creation and maintenance of Texere 'overall average' metrics with up-to-date stats available for review
- Annual brand averages and by month & quarter for the following products
- Basic knowledge of HTML to build Emails (newsletter / eBlast) and Web traffic (impressions etc.)
- Monthly web reports on content, including visits, clicks, and bounce rates
- Reports for individual projects - weekly / monthly / ad-hoc
- Plan-in reporting as each part of a project goes live and share the schedule with client / sales
- Educated to a degree or equivalent is essential
- Experience in data analysis is essential
- Experience with Data Visualization software (Looker Studio, Tableau)
- Excellent verbal and written communication skills
- Critical thinking and data visualization
- Microsoft Excel, Google Analytics, Google AdManager, Email Service Provider
- Ability to work in a fast-paced and ever-changing environment is essential
- The ability to translate raw data into functional and understandable metrics and requirements for internal and external stakeholders
- Performance Bonus
- Career development
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