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Marketing & Communications Manager - 12 Month FTC
2 months ago
About the Business:
Nigel Wright Recruitment is proud to partner with a leading retail business in the North East, offering a unique opportunity for an experienced Marketing and/or Comms Manager to join their team.
This is a temporary role that requires a strong marketing professional to drive sales and footfall, and generate ROI for the business. The ideal candidate will have a proven track record of developing and implementing successful marketing strategies, managing teams, and working with external agencies.
The Role:
- Marketing Strategy and Planning: Develop and implement an annual marketing strategy, events, campaigns, and promotions, with clear and measurable KPIs.
- Team Management: Manage and support the workflow of the Digital Marketing Assistant, providing coaching and mentoring to ensure their success.
- Agency Management: Work with the general manager and external agencies to ensure all marketing activity runs smoothly and effectively.
- Stakeholder Engagement: Liaise with stakeholders at local and head office levels to engage with them fully when planning marketing activity, focusing on driving sales and footfall, and generating ROI.
- Copywriting and Content Creation: Write press releases, creative briefs, and advertising collateral to promote the business and its products.
- Media Buying and Planning: Manage the annual media buying plan and implement it accordingly, coordinating agency partners to deliver creative outputs in line with media deadlines.
The Ideal Candidate:
- Marketing Qualifications: Relevant PR or marketing qualifications to degree level.
- Leadership and People Skills: Excellent leadership and people skills, with experience in engagement with multiple businesses at a head office and local level.
- Communication Skills: Excellent skills in press release writing, pitching to journalists, and public speaking.
- Event and Project Management: Strong event and project management skills, with the ability to bring forward ideas and creativity.
This is a role for a strong communicator, sociable, and someone that enjoys networking. The ideal candidate will thrive in a fast-paced, commercial environment and enjoy organizing and managing events, as well as developing and implementing successful marketing strategies.
