Digital Media Marketing Specialist

3 weeks ago


Newcastle upon Tyne, Newcastle upon Tyne, United Kingdom Central Employment Agency (North East) Limited Full time
Central Employment Agency (North East) Limited: Paid Search Manager Opportunity

We are seeking a talented Paid Search Manager to join our Newcastle digital media team. The ideal candidate will be responsible for managing paid media activities, including advertising campaigns and market analysis.

Key Responsibilities:
  • Manage and deliver on paid media marketing activity with a focus on paid search
  • Implement the paid media marketing strategy to acquire new customers and maximize performance of existing customer base
  • Plan and implement strategies across paid channels with a focus on Google Ads
  • Discover and explore new opportunities for paid media to support brand growth
  • Analyze Google Analytics and other performance data to generate marketing strategy and performance reports
  • Drive innovation and explore new paid media opportunities
  • Collaborate with Senior E-commerce Manager and stakeholders to create a successful digital environment
Requirements:
  • Proven experience in media management, advertising, and campaign management
  • Circa 3+ years dedicated Paid Search experience
  • Proficiency in using Google tools such as Google Ads
  • Strong analytical skills with the ability to interpret data and trends
  • Excellent communication and negotiation abilities
  • Ability to work effectively in a fast-paced environment
  • A creative mindset with a strategic approach to media planning


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