Digital Marketing Strategist
24 hours ago
We are seeking a highly skilled Digital Marketing Manager to join our team at In Technology Group. This is an exciting opportunity for a creative and data-driven individual who is passionate about digital trends.
In this role, you will be responsible for developing and executing digital strategies that enhance our online presence, engage our audience, and generate leads.
You will work closely with the Marketing Manager to implement digital marketing campaigns across various channels such as paid search, paid social media, email marketing, and display advertising.
Paid Advertising Campaigns
- Manage and optimise PPC campaigns on platforms like Google Ads, Facebook Ads, and LinkedIn.
- Monitor ad performance, adjust targeting and budget as needed, and analyse ROI to ensure cost-effective strategies.
Social Media Management
- Develop and schedule engaging content across social media channels to drive audience growth and engagement.
- Track and analyse social media performance metrics, identifying areas for improvement.
SEO and Content Optimisation
- Support the SEO manager with keyword research and implementing on-page and off-page SEO techniques to improve organic search rankings.
- Help create SEO-optimised blog posts, web pages, and other content.
The ideal candidate will have a degree in Marketing, Business, Communications, or a related field, with 3+ years of experience in digital marketing. They should have a strong understanding of SEO, SEM, PPC, and content marketing, as well as familiarity with Google Analytics and Google Ads.
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Digital Marketing Strategist
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