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Community Engagement Specialist

2 months ago

Rochester, Medway, United Kingdom Home Instead Full time

Job Title: PT Networker

Job Summary:

We are seeking a highly motivated and experienced Community Engagement Specialist to join our team at Home Instead. As a key member of our community outreach team, you will be responsible for developing and implementing community and marketing initiatives to strengthen our brand and grow our market share.

Key Responsibilities:

  • Develop relationships with local community stakeholders and potential Referral Partners (RPNs) to achieve business objectives.
  • Network face-to-face, by phone, email, and video call with community stakeholders and potential RPNs to promote Home Instead's client services and employment opportunities.
  • Deliver promotional activities to increase awareness of Home Instead's services and employment opportunities in the local community.
  • Build relationships with key RPNs and have regular touchpoints to drive Client and Care Professional enquiries.
  • Plan and execute community marketing events, including attending fairs, exhibitions, and recruitment events.
  • Develop and maintain knowledge of the Home Instead brand and raise awareness of Home Instead National Office marketing campaigns and recruitment initiatives.
  • Accurately track and record enquiries and use data to manage and adjust strategy to optimise messaging and education in the community.

Requirements:

  • Proven track record in building strong relationships with local community stakeholders and potential RPNs.
  • Confident networking face-to-face, by phone, email, and video call with community stakeholders and potential RPNs.
  • Good understanding of marketing principles and experience of using a range of marketing and communication approaches.
  • Good working knowledge of IT systems and experience of Microsoft Office or Google Suite and virtual communication platforms.
  • Experience of using data and analytics to make informed business choices.
  • Effective interpersonal skills with excellent verbal and written communication skills.
  • Strong organisational and prioritisation skills.
  • Self-motivated with the ability to work independently and use initiative.

Competencies:

  • Driving Results
  • Influencing
  • Customer Focus
  • Teamwork & Collaboration
  • Communication & Relationship Management
  • Living Home Instead
  • Agile Learner