Ecommerce Marketing Director
2 weeks ago
Ecommerce Marketing Manager
We're seeking a seasoned Ecommerce Marketing Manager to drive growth for our direct-to-consumer brands. With international expansion underway, this is an excellent opportunity to join our organization at a pivotal time.
In this key role, you'll collaborate with the Marketing Director to co-create and execute growth strategies, oversee day-to-day marketing activities, and manage multiple e-commerce platforms. Your focus will be on optimizing performance across various channels to meet short- and long-term goals, while delivering exceptional user experiences and driving conversions.
Key Responsibilities
- Develop and deliver strategies for growth across our ecommerce channels.
- Optimize channel performance to meet ROAS goals.
- Analyze metrics like customer lifetime value and acquisition performance.
- Continuously test and optimize user experiences to boost conversions.
- Collaborate with the Comms Executive on customer segmentation and automations to drive retention.
- Manage SEO, paid digital (Google/Meta), and affiliate strategies.
- Work with PPC, SEO, and development agencies to ensure they meet performance targets.
Requirements
- Strong commercial experience in ecommerce, with a data-driven mindset.
- Highly analytical, with expertise in continuous testing and optimization.
- Experience working with luxury or highly visual brands.
- Familiar with the challenges of marketing attribution and ROAS.
- Hands-on experience with platforms like Shopify, Magento, or WordPress.
This is a fantastic opportunity to play a key role in the business expansion and make a real impact. Be part of a forward-thinking company with ambitious plans for growth, and work in a collaborative environment where your expertise will help shape the future of our brands.
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