Digital Channels Manager

4 weeks ago


Bristol, Bristol, United Kingdom SGS Full time
{"title": "Global Digital Channels Manager", "description": "Role Summary

This role serves as a key liaison between our online audiences and the brand. The Global Digital Channels Manager will be responsible for the day-to-day management of the Group corporate digital channels, with a focus on building and engaging with our target audiences.

Key Responsibilities
  • Manage the Group and executive social media channels and SGS.com homepage, providing an editorial calendar that delivers fresh, useful, and compelling content for target audiences.
  • Contribute to and implement content strategy that supports our brand positioning and business objectives, working closely with other content specialists.
  • Create and optimize compelling digital campaigns.
  • Coordinate publishing of cross-channel corporate campaigns.
  • Guide and support the Digital Engagement team on community management.
  • Manage social media complaints on Group social media channels.
  • Stay up to date with new and interesting content formats and pilot them, communicating suggested content and updates to appropriate departments.
  • Educate internal stakeholders on best practices for social media management and digital campaigns.
Requirements
  • 5+ years building and executing strategies that engage communities, particularly for B2B environments, on channels including Facebook, LinkedIn, X, Instagram, YouTube, and TikTok.
  • Demonstrable and strong experience identifying and creating content for specific needs/audiences: web articles, infographics, live streams, videos, etc.
  • Experience with image and video creation tools.
  • Active daily life on social media, a true desire to interact with others.
  • Experience working in an international environment and understanding of complex organizations.
  • Native-level English proficiency, additional languages an advantage.
Working Model

Hybrid (2 days per week in the office)

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