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Senior Shopper Marketing Manager
2 months ago
We are seeking a highly experienced Senior Shopper Marketing Manager to join our Global Travel Retail team. As a key member of our team, you will be responsible for developing and executing a best-in-class shopper marketing strategy that drives commercial growth and achieves business objectives.
Key Responsibilities:
- Develop and execute shopper marketing plans that drive sales growth and brand awareness.
- Partner with cross-functional teams to create a high-performing, engaged, and diverse team.
- Lead the development and execution of annual customer marketing plans.
- Manage and lead executional agency partnerships.
- Drive category development and growth.
- Ensure seamless global and local market interaction.
Requirements:
- Strong experience in shopper/customer/trade/retail marketing.
- Direct line management experience with a proven track record of developing individuals within your team.
- Experience working in an FMCG business, preferably in the drinks industry.
- Sound P&L management and ROI understanding.
- Category management and passion for turning insight into action.
About The Advocate Group:
We are a leading recruitment partner to the FMCG and consumer product sectors. We are an equal opportunities employer and welcome applications from all suitably qualified persons regardless of their race, sex, disability, religion/belief, sexual orientation, or age. By applying for this role, you are agreeing to our Privacy Policy, which can be found on our website.