Paid Media Strategist
3 days ago
KnoWho is looking for a highly skilled Campaign Manager to lead our paid media strategy and drive results through data-driven decision making.
The ideal candidate will have a strong background in digital marketing and experience managing PPC campaigns across key platforms.
Salary: £32,000 - £37,000 per annum.
Key Responsibilities:- Design, launch, and optimise PPC campaigns across key platforms, with a primary focus on Google Ads and LinkedIn, to meet client-specific KPIs and achieve measurable results.
- Strategically manage client budgets, ensuring efficient allocation across campaigns to maximize ROI while minimizing cost-per-click (CPC) and cost-per-acquisition (CPA).
- Analyse campaign performance in depth, using data-driven insights to make informed decisions. Regularly test ad copy, audience targeting, and bidding strategies to improve outcomes.
- Lead the agency's paid media strategy, playing a pivotal role in driving lead generation and contributing to the long-term growth of the sales pipeline.
- Develop and deliver comprehensive quarterly reports for clients, highlighting actionable insights and growth opportunities in a visually appealing and easy-to-understand format.
- Engage with clients directly, with the support of the client services team, to present campaign performance, share recommendations, and address queries.
- Contribute to 12-month marketing strategies, leveraging expertise in paid media platforms to add value to long-term client plans and align with broader business goals.
- Support agency pitches by presenting innovative and impactful paid media solutions tailored to the growth objectives of B2B businesses.
- Be part of a dynamic, creative, and forward-thinking agency.
- Work on exciting projects for a diverse range of B2B clients.
- Enjoy a supportive environment with opportunities for growth and development.
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Senior Paid Media Strategist
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Senior Paid Media Strategist
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Senior Paid Media Strategist
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Manchester, United Kingdom PEAK Full timeCompany DescriptionPEAK is a team of paid media experts based in the Manchester Area, United Kingdom, offering performance marketing strategies for businesses of all sizes. We specialize in supporting the growth of DTC businesses. Our focus is on continuous growth, and we work with platforms like Meta, Google, Microsoft, TikTok, Snap, LinkedIn, Pinterest,...
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