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Product Marketing Strategist
2 months ago
At Melbury Wood, we are revolutionizing the energy landscape with cutting-edge solar technology. Our mission is to drive the global transition to clean, solar energy, ensuring a sustainable, all-electric future.
We are seeking a Product Marketing Specialist to head up the strategy on how to launch and position our new products to the market via campaigns. As a key member of our dynamic team, you will be part of this transformative journey, dedicated to making a real impact
Your Key Responsibilities- Data-Driven Strategy: Analyze sales and campaign data to refine and optimize marketing efforts for new products coming to market in the solartech space.
- Market Research: Identify trends, customer behaviors, and competitive landscape insights to inform strategy.
- Campaign Management: Design and execute impactful marketing campaigns that resonate with our target audience.
- Product Launches: Lead the charge on new product launches, from event planning to promotional content creation.
- Cross-Team Collaboration: Work closely with sales, commercial, and product development teams for a unified approach.
- Content Creation: Craft compelling marketing content, including product descriptions, brochures, and social media posts.
- Knowledge of Solar Energy: Proven experience in the cleantech sector, with a focus on solar. You don't need to be an expert yet, but some experience and genuine interest is needed.
- Strategic Vision: Ability to think strategically while excelling in hands-on execution.
- Dynamic Multitasking: Thrive in a fast-paced environment, managing multiple projects with creativity and organization.
- Effective Communication: Strong communication skills, both written and verbal, with the confidence to engage with senior stakeholders.
- Technical Savvy: Proficiency in digital platforms, SEO/SEM, and CRM tools is a plus.
- Willingsness to Travel: Flexibility to work across time zones and travel as needed.
- Competitive salary and benefits package.
- A fast-paced, innovative work environment within a rapidly growing international company.
- Opportunities for professional growth and cross-functional experience.
- A chance to make a tangible impact on the global energy transition.
- Flexible working options.
