Product Marketing Strategist
1 week ago
Melbury Wood is revolutionizing the energy landscape with cutting-edge solar technology. Our mission is to drive the global transition to clean, solar energy, ensuring a sustainable, all-electric future.
As Product Marketing Specialist, you will lead the strategy on how to launch and position new products to the market via campaigns.
Your Role:
You'll be the vital link between product development and marketing, ensuring innovative solutions reach the market effectively. You'll collaborate with senior leadership, sales teams, and external agencies to implement powerful marketing strategies that align with ambitious goals.
- Data-Driven Strategy: Analyze sales and campaign data to refine and optimize marketing efforts for new products coming to market in the solartech space.
- Market Research: Identify trends, customer behaviors, and competitive landscape insights to inform strategy.
- Campaign Management: Design and execute impactful marketing campaigns that resonate with our target audience.
- Product Launches: Lead the charge on new product launches, from event planning to promotional content creation.
- Cross-Team Collaboration: Work closely with sales, commercial, and product development teams for a unified approach.
- Content Creation: Craft compelling marketing content, including product descriptions, brochures, and social media posts.
- Dynamic Multitasking: Thrive in a fast-paced environment, managing multiple projects with creativity and organization.
- Technical Savvy: Proficiency in digital platforms, SEO/SEM, and CRM tools is a plus.
- Willingness to Travel: Flexibility to work across time zones and travel as needed.
Nice To Have:
- Proficiency in German and a science background are advantageous but not essential.
What's On Offer:
- Competitive salary and benefits package.
- Opportunities for professional growth and cross-functional experience.
- Flexible working options.
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