Programmatic Account Director

2 months ago

London, Greater London, United Kingdom Media Assembly Full time
Job Description

**About the Role**

We are seeking a highly motivated and experienced Programmatic Account Director to join our team at Media Assembly. As a key member of our team, you will be responsible for leading our programmatic efforts and driving business growth.

Key Responsibilities

  • Client Management: Act as the senior point of contact for programmatic across a portfolio of clients, assuming ultimate responsibility for all implemented programs and managing escalations.
  • Team Management: Line management of programmatic traders, as well as mentoring and support of the wider display team in programmatic campaign planning.
  • Strategic Leadership: Act as the strategic lead in programmatic, working with ADs, AMs, and Planners to define frameworks that hit our client's KPIs and business objectives.
  • Campaign Execution: Overseeing all elements of the delivery, optimisation and reporting of programmatic campaigns to ensure market-leading execution.
  • Pitch Development: Working with the Head of Display, and our Sales Team to develop and deliver pitches, with a view to grow global programmatic services.
  • Cross-Selling: Cross-selling display to Assembly's existing client base by working with Business Directors to proactively identify opportunities.
  • Industry Expertise: Act as an internal expert on emerging trends, technologies and opportunities in the area of programmatic, nurturing publisher and Ad tech partner relationships.
  • Innovation: Work with the Head of Display, Ad Tech Lead, Data Scientists and Assembly Developers to develop innovative programmatic solutions and new products.

Requirements

  • Senior Client Handling: Senior client handling and relationship management experience essential.
  • Communication Skills: Excellent communication and interpersonal skills needed for internal client and publisher relationship management.
  • Programmatic Knowledge: Wide knowledge and understanding of the programmatic landscape.
  • Trading and Planning: Programmatic trading & planning experience.
  • Digital Marketing: Additional experience of running or managing digital marketing activity across other channels (e.g. PPC, SEO, etc) beneficial.
  • Campaign Delivery: Demonstrable experience of delivering best-in-class digital campaigns; e.g. through winning industry awards.
  • International Markets: Management of activity across international markets preferential but not required.

Equal Opportunities

Media Assembly is an advocate for equal opportunity in the workplace. We are committed to ensuring equal opportunities regardless of race, colour, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability and gender identity. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know.

Social and Environmental Responsibility

At Media Assembly, we have a responsibility to bring impact into our every day. This means we must always look for ways in which to be conscious citizens in our roles to support society and environmental sustainability. We encourage employees to actively participate in our organisation's sustainability efforts, promote environmentally friendly practices within the workplace, collaborate with community organisations and stakeholders, and participate in volunteer activities that benefit the community.

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