Content Marketing Specialist

1 month ago


Manchester, United Kingdom AJ Bell Management Limited Full time
Job Title: Content Marketing Specialist

We are seeking a highly skilled Content Marketing Specialist to join our team at AJ Bell Management Limited. As a key member of our marketing department, you will play a crucial role in developing and implementing content strategies that drive engagement and support our business objectives. Your primary responsibility will be to create high-quality, informative, and engaging content across various channels, including our website, social media, and email newsletters.



Main Responsibilities:

### Content Strategy and Development

* Develop and execute content marketing strategies that align with our business objectives
* Conduct keyword research and apply SEO best practices to improve website rankings
* Collaborate with internal stakeholders to create informative and engaging content that meets the needs of our target audience

### Search Engine Optimization

* Conduct regular website audits to identify opportunities for improvement
* Analyze website performance using SEO tools and analytics platforms to identify areas for optimization
* Stay up-to-date with the latest SEO trends and best practices

### Other Responsibilities

* Develop and maintain content calendars to ensure timely delivery of content
* Manage and update the content management system to maintain a well-organized and user-friendly website
* Collaborate with the wider product team to create relevant content that supports new launches and campaigns

Requirements:

* Bachelor's degree in marketing, communications, literature, or a related field
* Minimum of three years of experience in content marketing
* Strong writing, editing, and proofreading skills, with a keen eye for detail
* Proven ability to develop engaging and informative content for various audiences
* Good knowledge of SEO and the ability to carry out keyword research and in-page audits
* Ability to use SEO tools (e.g. Google Analytics, SEMrush, Ahrefs) and content management systems (e.g. WordPress, Drupal)

About Us:

AJ Bell Management Limited is one of the fastest-growing investment platform businesses in the UK, offering an award-winning range of solutions for everyone, from professional financial advisers to DIY investors with little to no experience. We have over 503,000 customers using our award-winning platform propositions to manage assets totaling more than £80 billion. Our customers trust us with their investments, and by continuously striving to make investing easier, we aim to help even more people take control of their financial futures.

Benefits:

* Starting holiday entitlement of 26 days, increasing up to 31 days with length of service
* Holiday buy and sell scheme
* A choice of pension schemes with matched contributions up to 7%
* Discretionary bonus scheme
* Annual free share awards scheme
* Health Cash Plan – provided by Medicash
* Discounted private healthcare scheme and dental plan
* Free gym membership, with an on-site gym providing a wide range of free classes
* Employee Assistance Programme
* Sick pay+ pledge
* Enhanced maternity, paternity, and shared parental leave
* Discounted nursery fees at Kids Planet on Exchange Quay
* Loans for travel season tickets
* Charitable giving opportunities through salary sacrifice
* Calendar of social events, including monthly payday drinks, annual Christmas party, summer party, and much more
* Ongoing technical training
* Peer recognition scheme, with rewards including restaurant and shopping vouchers or time off

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