Global Brand Manager
1 week ago
Join our team at Tarsh & Partners Marketing Recruitment as we seek a talented Brand Manager to lead our FMCG food brand in the Middle East region.
About the Role:We are looking for a commercially savvy and brand passionate marketer to drive growth across the Middle East region for a global beverages brand. As a key member of our team, you will play a crucial role in shaping and promoting the brand image, working closely with cross-functional teams, distributors, customers, and agencies to drive brand growth and successful product launches.
Key Responsibilities:- Lead and manage innovation projects from ideation to launch, working closely with cross-category teams and external partners.
- Provide insights on consumer needs, market trends, and competitive landscape to inform local market strategies.
- Track and deliver the marketing plan, manage creative processes, and develop marketing materials for the region.
- Collaborate with the SBM to track media plan performance and manage digital & social media campaigns.
- Source and manage agencies and suppliers, ensuring compliance with company policies and procedures.
- Strong academics, ideally to degree level in Marketing, Business Administration, or a related field.
- Hands-on experience in FMCG brand management, with a strong understanding of marketing principles and brand management concepts.
- Experience in end-to-end innovation projects, market research, and data analysis.
- Strong project management skills and the ability to work collaboratively with various stakeholders.
We offer a competitive salary, comprehensive benefits package, and the flexibility of hybrid working. Our client has a rich heritage and a global presence with operations in over 100 countries, offering a dynamic and forward-thinking work environment.
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