Head of Marketing and Brand Strategy
2 months ago
Are you a seasoned marketing professional looking for a new challenge?
Maldon Salt, a renowned food brand, is seeking a visionary Head of Marketing to drive its international growth plans.
The successful candidate will be responsible for developing and executing a clear brand strategy for the UK and export markets, working closely with the NPD team, Commercial Director, and Sales.
Key responsibilities include:
- Developing and overseeing the delivery of a 3-5 year business plan for the UK and export markets.
- Working closely with local markets and international marketing to ensure global brand strategy, essence, and positioning are understood and followed.
- Overseeing the implementation of a new digital strategy, including PR, social media, and influencer marketing, to increase engagement and conversion rates globally.
- Managing suppliers and creative agencies to deliver high-quality services and value for money.
- Celebrating and developing direct and indirect reports.
The ideal candidate will have extensive brand marketing experience, preferably in the food industry, and a passion for food and robust brand and heritage understanding.
They will be deadline-oriented, with attention to detail, and a good mentor with strong values and integrity.
The Advocate Group is an equal opportunities employer and welcomes applications from all suitably qualified persons.
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