Senior PPC Team Lead

4 weeks ago


London, Greater London, United Kingdom Entain Group Full time

Sports betting, gaming, and interactive entertainment are evolving rapidly, and Entain is at the forefront of this change. As a Senior PPC Team Lead, you will play a pivotal role in shaping our Performance Marketing strategy.

Key Responsibilities
  • Develop and implement a comprehensive search advertising strategy across Google Ads, Microsoft Ads, Apple Search Ads, and other platforms.
  • Manage budgets and drive innovation to achieve year-over-year growth in acquisition.
  • Oversee a medium-sized team, focusing on recruitment, performance management, and development.
  • Ensure high-quality standards, compliance with promotional materials, and optimal creative and proposition strategies for the search channel.
Requirements
  • Proven experience in people management and PPC marketing, including Google Ads and other advertising platforms.
  • Strong analytical and presentation skills, with the ability to reduce complex data sets to clear messages.
  • Good understanding of user journeys, UX, usability, and front-end technologies.
  • Excellent stakeholder management skills, with the ability to build relationships and influence across different levels of seniority.
What We Offer
  • A competitive salary and benefits package, including hybrid working, private medical insurance, and a pension scheme.
  • Opportunities for professional development and growth within the company.
  • A supportive and inclusive work environment, where everyone is valued and celebrated for their individuality.


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