Automotive Marketing Strategist

5 hours ago


Banbury, Oxfordshire, United Kingdom Prodrive Full time

Job Overview

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  • We are seeking a highly motivated and experienced Automotive Marketing Manager to join our team at Prodrive.
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About Us

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Prodrive has an unrivalled reputation for success in motorsport and is the business behind a number of world championship motorsport programmes in international race and rally series. Elsewhere across the Prodrive group, we design, develop and produce intelligent engineering solutions across the automotive, aerospace, marine, commercial vehicle and defence sectors. Our group marketing team provides strategic marketing direction and support to our five complementary businesses, nurturing and exploiting the Prodrive brand and reputation to drive bottom line impact.

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Your Key Responsibilities

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  • Develop and implement marketing strategies aligned with the company's overall business goals and objectives.">
  • Lead and manage the marketing team to ensure that marketing initiatives are executed efficiently and effectively.">
  • Oversee brand development and positioning to ensure consistent messaging across all marketing channels.">
  • Allocate and manage the marketing budget to maximise return on investment (ROI) and ensure cost-effective use of resources.">
  • Act as a key spokesperson for the company at industry events, conferences, and in media interactions.">
  • Lead the development of both digital marketing (social media, SEO, content marketing, PPC) and traditional marketing (advertising, PR, events) campaigns.">
  • Conduct market research to understand customer needs, preferences, and behaviours, ensuring marketing efforts are targeted and effective.">
  • Recruit, mentor, and develop marketing team members, fostering a collaborative and creative work environment.">
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What We Offer

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  • An attractive salary of approximately £60,000 - £80,000 per annum, depending on experience.">
  • Private medical cover.">
  • 25 days holiday (which increases with long service) with an opportunity to purchase up to 15 extra days.">
  • Training opportunities for continuing professional development.">
  • Car and pension salary sacrifice schemes.">
  • Paid time off for volunteering.">
  • Consultations with our Fit 4 Life expert.">
  • Social events throughout the year.">
  • Exclusive company discounts.">
  • Life assurance.">
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Requirements

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  • Previous experience in a similar role within the Automotive/Motorsport environment but a passion and knowledge of motorsport is essential.">
  • Willingness and availability to travel to events is essential.">


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