Digital Social Media Strategist

15 hours ago


Manchester, United Kingdom Adanola Full time
Job Title:

Digital Social Media Strategist

About the Role:

We are seeking a highly skilled and experienced social media professional to lead our digital presence across all platforms, driving brand awareness, engagement, and revenue. This role will oversee a team of content creators, community managers, and social strategists, collaborating closely with marketing, creative, and e-commerce teams to deliver a cohesive brand voice.

Key Responsibilities:
  • Campaign Development: Create and implement comprehensive digital campaigns aligned with business goals, focusing on brand building, engagement, and customer acquisition.
  • Social Channel Management: Drive campaigns across Instagram, TikTok, Facebook, Pinterest, LinkedIn, YouTube, and emerging platforms.
  • Community Building: Foster strong relationships with our online community, responding to comments, DMs, and inquiries in a timely and authentic manner.
  • Data Analysis & Reporting: Monitor, track, and analyse the performance of social media campaigns, providing actionable insights and recommendations for optimisation.
Requirements:
  • 5+ years of experience in digital social media management, with at least 2 years in a leadership role, preferably within the fashion, beauty, or lifestyle sectors.
  • Proven track record of growing social channels and driving measurable results in engagement, followers, and revenue.
  • Expertise in all major social media platforms, with a deep understanding of platform-specific best practices, algorithms, and emerging trends.
About Adanola:

We're on a mission to become everybody's everyday uniform and we need great people with great attitudes to help work towards that. Adanola genuinely cares about the people we employ and as we grow will continue to always put People, Product and Profit, in that order.

As well as that, we offer a list of benefits to our employees:

Estimated salary £50,000 - £70,000 per annum.



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