Digital Media Strategist
24 hours ago
Job Title: Digital Media Strategist
About Moriati Digital Recruitment:
We are a leading digital recruitment agency specialising in adtech and programmatic trading roles. Our mission is to connect exceptional professionals with innovative businesses.
Job Description:
This exciting opportunity has arisen for a Digital Media Strategist to join our client, a well-established adtech startup. The role will involve building and managing relationships with clients across their high-impact AI-powered portfolio. You will be responsible for setting up, optimising and managing campaigns, as well as feeding back to the Dev department to build new products and refine their existing AI product.
Key Responsibilities:
- Setting up, optimising and managing campaigns across multiple DSPs and social media platforms
- Frequent communication with the Dev team to develop new features and improve existing products
- Developing and implementing a programmatic strategy within budget for each client
- Purchasing and negotiating inventory prices from suppliers
- Managing client budgets while running digital ad campaigns
- Analysing data and inventory to achieve advertiser KPIs
- Troubleshooting underperforming campaigns
- Staying up-to-date with the latest technology trends to provide best-in-class advice to clients
- Collaborating with client partnership teams to deliver results for clients
Requirements:
- Mandatory experience in programmatic trading and operations
- Strong understanding of AI-powered advertising
- Excellent communication and interpersonal skills
- Able to work independently and as part of a team
- Ability to think creatively and strategically
Estimated Salary: £50,000 - £70,000 per annum depending on experience
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