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Crypto Affiliate Marketing Manager

2 months ago

London, Greater London, United Kingdom BettingJobs Full time

Job Summary:

BettingJobs is seeking a highly skilled Crypto Affiliate Marketing Manager to join our team in a global role. As a key member of our affiliate marketing team, you will be responsible for identifying and recruiting new affiliates, maintaining relationships with existing affiliates, and developing effective affiliate marketing strategies to achieve business goals.

Key Responsibilities:

  • Identify and Recruit New Affiliates: Research and identify new affiliate opportunities to join our program, and develop strategies to recruit and onboard new affiliates.
  • Maintain Relationships with Existing Affiliates: Build and maintain strong relationships with existing affiliates, providing them with the tools and support needed to succeed in the iGaming industry.
  • Negotiate and Manage Contracts: Negotiate and manage contracts and commission structures with affiliates, ensuring alignment with our business goals.
  • Develop Affiliate Marketing Strategies: Develop and implement effective affiliate marketing strategies to achieve business goals, including campaign development, promotion, and incentive creation.
  • Monitor Affiliate Performance: Monitor affiliate performance and provide regular reports on key metrics such as traffic, conversion rates, and revenue.
  • Use Analytics Tools: Utilize analytics tools to track the effectiveness of affiliate campaigns and optimize performance.
  • Identify Areas for Improvement: Identify areas for improvement and implement corrective actions to ensure affiliate marketing activities are aligned with business goals.
  • Collaborate with Marketing Teams: Work closely with marketing, content, and product teams to ensure alignment of affiliate campaigns with overall marketing strategies.
  • Ensure Regulatory Compliance: Coordinate with the legal and compliance teams to ensure all affiliate activities adhere to regulatory requirements.
  • Develop Promotional Materials: Develop and distribute promotional materials and resources to affiliates, including training and support to help them maximize their performance.
  • Communicate with Affiliates: Communicate regularly with affiliates to keep them informed about new products, promotions, and industry news.
  • Manage Affiliate Marketing Budget: Manage the affiliate marketing budget, ensuring cost-effective use of resources.
  • Track ROI: Track and report on the return on investment (ROI) of affiliate marketing activities.

Essential Requirements:

  • Bachelor's Degree: Bachelor's degree in Marketing, Business, or related field.
  • Experience in Affiliate Marketing: Proven experience in affiliate marketing, preferably within the iGaming industry.
  • Global Market Understanding: Strong understanding of global markets and ability to work with affiliates from diverse regions.
  • Negotiation and Communication Skills: Excellent negotiation, communication, and relationship management skills.
  • Affiliate Marketing Platforms: Proficiency in using affiliate marketing platforms and analytics tools.
  • Data Analysis: Ability to analyse data and derive actionable insights.
  • Self-Motivation and Detail-Oriented: Self-motivated, detail-oriented, and able to work independently.
  • Organizational and Time Management Skills: Strong organizational and time management skills.
  • Ability to Work in a Fast-Paced Environment: Ability to work in a fast-paced, dynamic environment.
  • Multilingual Capabilities: Multilingual capabilities are a plus.