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Head of Paid Media
2 months ago
About Tribal Tech - The Digital, Data & AI Specialists
Tribal Tech is a leading independent digital marketing agency dedicated to delivering innovative and impactful solutions for our clients. We specialise in paid media strategies that drive results and exceed expectations.
Job Overview
We are seeking a talented Paid Media Manager to play a key role in managing and optimising paid media campaigns for our diverse portfolio of clients. The Paid Media Manager will be responsible for developing and executing paid media strategies across various platforms, including PPC, paid social, display, and programmatic.
Key Responsibilities
- Develop and execute comprehensive paid media strategies tailored to each client's objectives and target audience.
- Manage all aspects of paid media campaigns, including campaign setup, optimisation, and performance tracking.
- Monitor campaign performance metrics and KPIs, analysing data to identify trends and opportunities for optimisation.
- Collaborate with cross-functional teams, including account management, creative, and analytics, to ensure campaign alignment and success.
- Stay informed about industry trends, platform updates, and best practices in paid media advertising.
- Provide regular reporting and insights to clients, highlighting campaign performance and recommendations for improvement.
- Stay up-to-date with emerging technologies and innovative approaches to paid media, incorporating them into campaign strategies as appropriate.
Requirements
We are looking for a highly skilled and experienced Paid Media Manager who is passionate about digital marketing and has a proven track record of success in paid media management.
