CRM Specialist

2 days ago


Lowestoft, Suffolk, United Kingdom Harrod UK Ltd Full time
Main Responsibilities
  • Manage the day-to-day running of our Email marketing strategy, including planning and optimising campaign execution and segmentations across Harrod Horticultural and Harrod Sport brands.
  • Create testing plans to ensure continual test and learn with A/B experiments to drive email KPIs (open rate, click rate, purchase) at customer segment level.
  • Collaborate with the Social Media & Communications Executive to align with broader marketing messaging and content, and manage the build and scheduling of all campaign emails.


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