Senior Brand Marketing Manager

4 weeks ago


Sheffield, Sheffield, United Kingdom Better Placed Limited Full time

Marketing Manager Role

Better Placed Limited is seeking an experienced Marketing Manager to lead the marketing plan for the business.

This key role will be responsible for adopting a strategy that aligns to commercial goals, covering both B2C and B2B communications.

The ideal candidate will have a strong commercial marketing background, B2B and B2C marketing credentials, and experience of managing agency relationships.

Key Responsibilities:

  • Developing and implementing a marketing strategy that aligns to commercial goals
  • Leading the marketing plan for the business, covering both B2C and B2B communications
  • Managing budgets and keeping close to ROI and commercial return
  • Tracking and monitoring campaigns, ensuring data leads decision making
  • Managing key stakeholders externally and internally

Requirements:

  • Strong commercial marketing background, B2B and B2C marketing credentials
  • Experience of managing agency relationships
  • Full mix of strategic involvement and hands-on involvement in certain areas


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