Brand Manager/Senior Brand Manager
1 month ago
We are seeking a highly skilled and experienced Senior Brand Manager to lead our Tassimo brand in the UK market. As a key member of our marketing team, you will be responsible for developing and executing a comprehensive brand strategy that drives business growth and customer engagement.
Key Responsibilities- Develop and implement a brand strategy that aligns with our company's overall vision and goals.
- Lead the development of local brand communications, media strategy, and activation plans to drive brand awareness and sales.
- Collaborate with our global brand teams and partners to ensure consistency and alignment across markets.
- Manage and analyze market research and data to inform brand decisions and optimize marketing efforts.
- Build and maintain strong relationships with key stakeholders, including internal teams, external partners, and customers.
- 5+ years of marketing experience in the FMCG industry, with a focus on brand management and marketing strategy.
- Proven track record of developing and executing successful brand campaigns and initiatives.
- Strong analytical and problem-solving skills, with the ability to interpret data and drive business decisions.
- Excellent communication and interpersonal skills, with the ability to collaborate with cross-functional teams and stakeholders.
- Ability to work in a fast-paced environment and adapt to changing priorities and deadlines.
JACOBS DOUWE EGBERTS (JDE) is a leading coffee and tea company with a rich history and a passion for innovation. We are committed to making amazing moments happen for our customers and employees alike. If you are a motivated and experienced marketing professional looking for a new challenge, we encourage you to apply for this exciting opportunity.
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