WBD Sports Creative Copywriter
4 weeks ago
Role Overview
At Warner Bros. Discovery, we're looking for a highly skilled Creative Copywriter to join our team in Paris. This is a unique opportunity to work on a wide range of sports-related projects, from campaigns to promotional materials, and make a real impact on our global audience.
Your Key Responsibilities
- Develop compelling copy for 360-degree campaigns, including on-air promos, posters, and digital banners, for various events and audiences.
- Write persuasive copy for social media channels, including Instagram, YouTube, Twitter, TikTok, and Facebook, with a deep understanding of each platform's unique characteristics.
- Collaborate with designers to produce clear storyboards and craft voiceover texts that are engaging and natural.
- Supervise translations and adaptations in all languages to ensure the original meaning, strength, and length are maintained.
- Refine and edit internal and third-party copy to fit new mediums while maintaining the desired sentiment.
- Play an active role in brainstorming and idea generation with creative directors and managers to conceptualize innovative solutions for global campaigns.
- Present and defend creative copy and concepts internally and with external partners and stakeholders.
- Brief and guide producers, editors, and sound designers to bring creative concepts to life.
Requirements
- Previous experience as a copywriter in a creative agency with advertising, journalism, or web editing experience.
- Strong knowledge of sports and TV series, with a good understanding of digital, social, and linear media.
- A degree in English Language, Advertising Communication, or a related field is preferred.
- Creative, innovative, determined, and persuasive with a deep love for storytelling.
- High level of accuracy and attention to detail.
- Excellent teamwork and communication skills.
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