Digital Media Link Builder
3 weeks ago
Digital Media Link Builder (Remote)
Salary: £45,000 - £55,000 per annum + benefits
About Us:
At Green Park Content, we're a global, multi-award-winning, performance-driven content leader and brand publishing agency. Our purpose is to create meaningful connections that impact people's lives through performance-driven content for search and social.
We strive and act together in our ambition to make a positive impact for the people and brands we serve, doing everything with kindness and respect at the core.
Job Overview:
This role involves helping us deliver creative, innovative, and performance-led Digital PR campaigns for various clients across multiple industries.
Main Responsibilities:
- Executing media relations to earn SEO-valuable backlinks across a wide range of client sites
- Pro-actively sourcing new potential links and building strong relationships with media contacts
- Contributing to ideation sessions and client Digital PR strategies as required
- Assisting in the development of Digital PR campaigns and strategies across the full suite of EMEA Digital PR clients
- Carrying out industry research as directed to increase understanding and contribute to iteration and improvement of Green Park Content's Digital PR offering
Requirements:
- Work closely with the Digital PR Lead and wider account teams to deliver link building PR campaigns
- Measure and report on link building efforts with guidance from Digital PR Lead
- Develop and maintain strong personal relationships with key publishers (journalists, bloggers, and PRs)
- Maintain and develop press, blog, and media contact database, as well as creating relevant contact lists for client campaigns
- Conduct relevant research into strong story/PR/content ideas
- Monitor the news cycle and social media for reactive opportunities for link placement
- Contribute to compelling strategies that consistently achieve against KPIs, while following best practice guidelines for Digital PR
Benefits:
- 25 days of holidays + UK bank holidays and birthday off
- Christmas Closure (extra days on top of holiday allowance)
- A monthly entertainment subscription paid by the company (Amazon Prime, Netflix, Spotify, etc.)
- Private pension and private healthcare insurance
- Access to Free VDU Eye Tests and Employee Assistance Programme (EAP)
- Participate in wellness and peer recognition initiatives
- Referral Bonus Scheme
- Social Events
- Enhanced maternity/paternity leave allowances
- WFA policy – work from abroad for up to 4 weeks per year
Contact Information: For more information, please visit our website.
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