Digital Marketing Communications Strategist

4 days ago


Reading, Reading, United Kingdom Project People Full time

Marketing Communications / Customer Communications Specialist - Project People

We're looking for a creative marketer to help drive loyalty communications for our rewards app. You'll work closely with cross-functional teams to develop compelling customer comms that drive app downloads, user engagement, and offer redemptions.

Key Responsibilities:

  • Develop and manage creative communications for the loyalty app (email, SMS, DM, app).
  • Collaborate with teams (CVM, Marketing, Propositions) to create effective comms strategies.
  • Write clear briefs for in-house creative teams and oversee asset delivery.
  • Use data insights to drive marketing effectiveness and engagement.

What We're Looking For:

  • Experience in B2C customer comms / marketing.
  • Strong copywriting skills and attention to detail.
  • Proven ability to influence stakeholders and work in cross-functional teams.
  • Passion for creative, customer-focused marketing.
  • Previous experience working on a loyalty platform will be an advantage.

This role offers an exciting opportunity for someone passionate about driving customer loyalty.

This is a hybrid role based in Reading (2 days/week in-office).

Role falls inside IR35.



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