Brand and Events Coordinator

2 months ago


London, Greater London, United Kingdom Diageo España SA Full time
About the Role

We are seeking a highly skilled and experienced professional to join our team as a Brand and Events Planner. As a key member of our Diageo España SA team, you will be responsible for bringing our brand to life through experiences in the fine wine and rare whisky world.

Key Responsibilities
  • Event Management: Oversee the planning and execution of key events in London, Edinburgh, and Hong Kong, ensuring seamless coordination and high-quality execution.
  • Experience Calendar Management: Develop and manage the experiences calendar for Burlington Arcade, working closely with the on-site team to deliver exceptional events.
  • Grower Partnerships: Foster relationships with internal teams and customers to connect them with growers, facilitating valuable and tailored visits.
  • Wine Public Relations and Partnerships: Collaborate with our PR agency to generate effective PR and host relevant events that showcase our brand's expertise.
  • Internal Coordination: Ensure the team is informed of the experience schedule, guaranteeing a smooth flow of information and efficient communication.
  • Brand Guidelines: Ensure adherence to brand guidelines at all events, maintaining consistency and quality.
  • Experiential Budget Management: Optimize and manage experiential budgets effectively, ensuring timely and successful event execution.
  • Measurement and Evaluation: Develop and implement a robust measurement and evaluation process to assess the effectiveness of our communications and activations.
Requirements
  • Strong Events, Hospitality, or PR Background: Proven experience in events, hospitality, or PR, with a strong track record of delivering successful events.
  • Wine Knowledge: Deep knowledge of wine, with a minimum of WSET level 3 certification.
  • Spirits Industry Knowledge: Good understanding of the spirits industry, with a focus on whisky.
  • Multi-Tasking and Time Management: Ability to handle multiple events, agencies, and deadlines across countries, with excellent time management skills.
  • Event Budgeting: Experience in running and maintaining event budgets.
  • Communication Skills: Outstanding verbal and written communication skills, with attention to detail.
  • Flexibility: Willingness to work flexibly, including evenings as required.
About Us

Celebrating our inclusive and diverse culture is core to Diageo's purpose. We recognize that our business thrives on diverse talent with a range of backgrounds, skills, and capabilities.

We are a supportive culture where your voice will be heard and you'll be empowered to be you. Join us, and you'll collaborate with talented thinkers, leaders, and makers from all corners of the world.


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