Freelance English Language Content Writer

4 weeks ago

London, Greater London, United Kingdom Tbwa ChiatDay Inc Full time
About the Role

We're seeking an experienced Freelance English Language Content Writer to join our team as a Performance Marketing Expert. As a key member of our marketing team, you'll be responsible for creating high-quality, engaging content that drives results across various marketing channels.

Your primary focus will be on writing compelling copy for push campaigns, performance marketing assets, and PR communications. You'll work closely with our product and brand marketing teams to develop new value propositions, product positioning, and messaging documentation for new and existing features.

To succeed in this role, you'll need to be a skilled all-rounder with experience across a wide range of marketing channels. You'll be responsible for enhancing push performance, contributing to new tests, and upholding and championing our tone of voice across marketing.

We're looking for someone who is creative, performance-oriented, and data-driven. You'll be passionate about female health and have a deep understanding of the nuances of writing PR comms. If you're a skilled copywriter with a passion for performance marketing, we'd love to hear from you.

Key Responsibilities
  • Write copy for push campaign tests and optimize our full suite of pushes and add new ones.
  • Develop performance marketing assets (emails, splash screens, in-app banners, in-app pop-ups, paid social, App Store Optimization) that get results.
  • Uphold and champion our tone of voice across marketing.
  • Work with product and brand marketing to develop new value propositions, product positioning, and messaging documentation for new and existing features.
  • Enhance push performance and contribute to new tests.
What We Offer
  • A flexible working environment with the opportunity to come into the office and work from home.
  • Company equity grants through our Employee Share Option Plan (ESOP).
  • Paid holiday and sick leave.
  • Fully paid female health and sick leave, in addition to holiday and regular sick leave.
  • Six months paid maternity leave, and one month paid paternity leave (subject to qualifying conditions) inclusive of same-sex and adoptive parents.
  • Career growth, progression, and learning development resources.
  • Annual salary reviews.
  • A whole host of other benefits (health/pension/social schemes).

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