Marketing and Communications Specialist
3 weeks ago
Job Title: Marketing and Communications Specialist
Location: Hinckley
Estimated Salary: 31,250 - 34,375 per annum
We are seeking a skilled marketing professional to join our team and drive business growth through innovative digital strategies and compelling content creation.
About the Role
In this dynamic position, you will be responsible for crafting compelling content, leveraging social media platforms, and executing data-led campaigns to engage target audiences and drive business results.
Key Responsibilities:
- Create engaging content tailored to specific target groups and brands.
- Develop and manage email marketing campaigns to generate leads and improve customer retention.
- Strategically oversee social media platforms to boost engagement and visibility.
- Plan and optimize paid social and PPC campaigns to achieve maximum ROI.
- Implement and refine SEO strategies to enhance online presence and rankings.
- Design eye-catching visuals and graphics aligned with the brand's identity.
- Analyze and report on campaign performance, using data to inform future strategy.
What We're Looking For:
- Proven experience in a marketing role with a strong focus on digital transformation.
- Hands-on expertise with tools for email marketing, social media scheduling, PPC, and SEO.
- Proficiency in graphic design software (e.g., Adobe Creative Suite or Canva).
- Excellent written and verbal communication skills.
- A creative mindset paired with analytical thinking.
- Ability to work independently and manage multiple projects effectively.
Why This Job?
This is an exciting opportunity to join a forward-thinking company that values innovation, creativity, and excellence.
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