Content Strategist

5 days ago

London, Greater London, United Kingdom COYA Restaurant & Pisco Bar Full time
Job Description

Head of Content

Coya Restaurant & Pisco Bar is seeking a visionary Content Strategist to lead our content and copy strategy, producing visually appealing multimedia content ensuring our brand's visual identity is distinctive and tone of voice is consistent and engaging.

Key Responsibilities:
  • Manage Content & Copy Initiatives: Oversee content creation and copywriting across all owned communication channels ensuring a consistent and effective brand identity.
  • Orchestrate Photo & Video Shoots: Coordinate alongside marketing and operational departments and external creatives to deliver visually stunning assets that captivate our audience globally.
  • Execute and Deliver Compelling Content: Develop creative and compelling content to drive brand growth and customer acquisition through various social media platforms.
  • Support Marketing Plans and Strategy: Collaborate closely with Global Marketing Director and wider teams to translate strategic storytelling into cohesive content plans for brand, seasonal, and promotional campaigns across multiple accounts and social channels.
  • Editorial & Campaign Calendar Management: Meticulously manage editorial and campaign calendars, conceptualise ideas, aligning content with product launches, social impact initiatives, and regional cultural moments.
  • Develop & Maintain Creative Databases: Foster relationships with photographers, videographers, and production agencies to ensure a rich selection of relevant content.
  • Cultivate Relationships, Develop a Brand Ambassador Program, and Oversee Collaboration Logistics: Ensure robust user-generated content engagement and performance tracking.
  • Planning and Budget Management: Data analysis: Keen to learn and feel comfortable using AI-enabled tools and technologies to gather insights on client data and trends in audience behaviour at scale, maximising the brand's social presence and creative ideas for content generation.
Requirements:
  • Proven experience in luxury lifestyle content creation.
  • Strong background in social media strategy and campaign management at an international level.
  • Ability to coordinate and manage photo and video shoots.
  • Experience in influencer marketing and user-generated content initiatives.
  • Experience running multiple social accounts.
  • Available to travel extensively.
  • 2nd language such as Spanish, Italian, French would be advantageous.
About Coya Restaurant & Pisco Bar:

Coya Restaurant & Pisco Bar is a prestigious brand in the luxury lifestyle industry, offering a dynamic and creative environment with opportunities for professional growth and development.

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