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Paid Media Specialist

2 months ago


Bath, Bath and North East Somerset, United Kingdom The Social Shepherd Full time

About The Social Shepherd

We're a fast-growing marketing agency helping global brands, household names, and high-growth scale-ups accelerate their business growth.

We're a team of 70+ across multiple locations with big ambitions to continue delivering industry-leading campaigns.

Our full-service offering includes Paid Media (Paid Social & Paid Search), Social, Creative & Influencer.

Our Company Culture

Work From Home: we operate a hybrid model where team members come to the office 3 days a week. A lot of our team loves working collaboratively, but they also like the option and balance of working from home.

Benefits Package: Our collaboration with Bupa & Perkbox grants you access to a spectrum of health services, discounts, benefits, and perks. And that's not all – enjoy your birthday off and kickstart a healthier commute with our cycle-to-work scheme, all yours upon successfully completing your probationary period.

Flexible hours: some people are early birds, and others like to start later. We allow people to set their own times, with some people starting at 8am and getting to finish up earlier We trust our team to get their work done on their schedule.

We're committed to equality of opportunity for all. We welcome applications from individuals regardless of their race, ethnicity, sexual orientation, religion, age, gender, or disability status. We want to support diverse and inclusive work environments and are actively looking for people who share our values.

Roles and Responsibilities

As a Paid Media Executive, you'll work on building paid advertising campaigns on Google, Facebook, Instagram, TikTok and other social media platforms.

Your daily tasks include media planning, ad-buying, optimising performance and reporting.

  • Managing our clients' media budgets across Paid Search & Paid Social.
  • Continually optimise ad accounts to achieve the absolute best results for clients, considering performance across different channels.
  • Getting involved in client relationships and communication. Ensuring they're kept in the loop regarding exactly what we're doing to optimise their performance.
  • Copywriting, analysing performance, building reports, suggesting creative recommendations etc.

You'll report to one of our Paid Media Managers, who will nurture your growth, provide ongoing training and lead on the strategic side of the media buying.

Requirements

  • 0-2 years of experience. We're open to hiring both an entry-level position or someone with 1-2 years of experience.
  • Excited about building a career in digital marketing/paid advertising and want to learn rapidly in a marketing agency environment.
  • A data-driven and analytical person who also likes to oversee some of the creative direction.
  • You're a confident communicator. Our team regularly has video calls with our clients to update them on performance.
  • Enjoy working in both a team environment and independently.
  • Curious and adaptable: it's a fast-moving industry, and digital advertising even more so. Advertising and Social Media platforms change and adapt weekly - so you must be happy with keeping up to date with changes and learning about how they may impact our output.

Salary

£22,000 to £31,000 - depending on experience.

We're open to hiring a Paid Media Executive or Senior Paid Media Executive.