Digital Marketing Specialist

7 days ago


Hartlepool, Hartlepool, United Kingdom Borthwick Group Full time
Job Description:
Digital Marketing Executive

Borthwick Group is seeking a motivated and skilled Digital Marketing & Sales Executive to join its Hartlepool office. This pivotal role involves collaborating closely with the Marketing Manager and Sales Team to design and implement impactful marketing strategies that drive business growth and enhance brand visibility.

In this exciting opportunity, you will work alongside the Marketing Manager to develop a comprehensive digital marketing and sales strategy. Key responsibilities include optimising the company's social media profiles, creating and executing effective email marketing campaigns, maintaining and updating the company website, analysing web analytics and marketing campaign data, and generating leads through proactive social media activities.

We offer a negotiable salary of £35,000 per annum, depending on experience and background. Working hours are full-time, office-based in Hartlepool. Benefits include 28 days of annual leave (inclusive of public holidays), ongoing training and development opportunities, and a competitive salary package.

The ideal candidate should have proven experience in digital marketing, with a strong understanding of SEO, PPC, content development, and web management. Excellent communication and negotiation skills are essential, along with strong analytical skills and proficiency in tools such as Google Analytics. Self-motivation, goal-oriented mindset, and ability to work independently are also required.

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