EMEA Demand Generation Director
2 days ago
Estimated Salary: $160,000 - $200,000 per year.
We are seeking an experienced Demand Generation Director to lead our demand generation efforts in the EMEA region. As a key member of our marketing team, you will develop and execute strategies to create pipeline for new logo acquisition, customer growth, and customer retention in priority growth markets across Europe and the Middle East.
The ideal candidate will have 8+ years of experience working in B2B marketing with a focus on demand generation/lead generation, and 3+ years' experience building campaigns in HubSpot. They will also have a proven track record in a new customer acquisition role with the ability to manage an entire marketing mix and scaling multiple channels successfully.
You will work closely with our Chief Marketing Officer to continuously review and accurately report on EMEA strategies, performance, as well as regional insights and budget management decisions.
Key Responsibilities:
- Become familiar with our target audience and personas across markets, cultures, and languages, and incorporate our marketing content and offers strategy into tailored demand generation campaigns.
- Build and manage best-in-class inbound/outbound demand generation programs for the complete demand lifecycle – from new logo acquisition to client retention and growth – with the most effective mix of marketing channels combined with BDR and digital prospecting support.
- Report on EMEA strategies, performance, and regional insights, and make recommendations for improvement.
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