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Marketing Executive
2 months ago
We are seeking a highly skilled Marketing Executive to join our team at EMR | Specialist in Marketing Recruitment. As a key member of our marketing team, you will be responsible for delivering integrated marketing campaigns to drive acquisition and retention for our key consumer finance savings product.
About the Role:
- Support the development and execution of the marketing and digital strategy for our B2C financial services business.
- Help the team implement paid social strategies to drive engagement and conversion.
- Assist the business with ATL and BTL acquisition and retention strategies to drive growth and customer loyalty.
- Effectively execute marketing plans that meet business objectives and are delivered on time and within budget.
- Build close working relationships with external agencies and internal teams to support the marketing team.
- Optimise marketing initiatives to ensure effective ROI on all campaigns, with a focus on digital activity.
- Continuously improve existing activities, approach, and accepted standards, sharing learnings with the team and peers.
About You:
- You will have solid experience in a similar B2C marketing role, with a track record of delivering successful marketing campaigns.
- You will have experience in B2C financial services, with a strong understanding of the consumer finance and insurance markets.
- You will have a proven ability to implement marketing strategy, from developing the plan to execution and measurement.
- You will have a sound knowledge of marketing, including experience of the full media mix, promotions, and communications B2C channel.
- You will have experience in campaign management, leading from agency briefing through to execution, delivery, reporting, and post-campaign analysis.
- You will have proven project management skills, with a track record of delivery to time and within budget.
- You will have high-level negotiation and influencing skills, with the ability to manage external 3rd party relationships and internal stakeholders/partners.
- You will be naturally creative, idea-generating, and prepared to challenge the norm.
- You will have digital marketing expertise, including CRM/email marketing, PPC, SEO, and social media.
- You will have proficient copywriting skills to support the enhancement of content developed internally and by agency partners.
What We Offer:
- A competitive salary of c£50,000.
- A 12-month fixed-term contract.
- The opportunity to work with a leading global financial services provider.
- A dynamic and supportive team environment.