Marketing Strategy Manager
2 days ago
In a dynamic environment, we are seeking a Trade Marketing Manager to join our team. As a commercially driven and results-oriented individual, you will be responsible for creating cohesive plans that align with our marketing objectives, delivering successful trade campaigns and events across all product areas.
About Us
Integral Memory PLC is a long-established technology company founded in the UK over 30 years ago, with offices in London, France, Holland, Spain, and a presence in the US and Australia. Our award-winning products are sold by resellers in over 50 countries worldwide, trusted by large corporates, government departments, and educational institutions.
Key Responsibilities
- Manage the execution of point-of-sale (POS) strategies, promotional plans, creation of promotional material, and content to support the channel
- Refine and improve trade marketing processes to ensure efficiency, ensuring availability and effectiveness of marketing assets and materials
- Lead the development and execution of integrated trade marketing campaigns across regional sales areas, ensuring alignment with marketing and product strategies
Requirements
- Proven experience in trade marketing, ideally within a retail or consumer-facing environment, supported by a relevant degree-level marketing qualification
- Expertise in developing and executing POS strategies, retail campaigns, and in-store merchandising activities
- Strong track record in working cross-functionally with colleagues and retail partners
Salary Estimate
£60,000 - £80,000 per annum, depending on experience
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