Strategic Marketing Insights Specialist
4 weeks ago
About the Role
The Talent Crowd is seeking a skilled Strategic Marketing Insights Specialist to join our team. As a Marketing Analyst, you will be responsible for monitoring and measuring KPIs across every marketing channel to measure ROI.
You will plan, organise and implement all qualitative and quantitative research projects. Your role will involve creating, monitoring and maintaining all reports and communicating their results to the wider business and stakeholders, shaping future campaigns and helping senior leaders make vital business decisions.
Key Responsibilities
- Monitor and measure KPIs across every marketing channel
- Plan, organise and implement all qualitative and quantitative research projects
- Create, monitor and maintain all reports
- Communicate results to the wider business and stakeholders
Requirements
- Previous demonstrable experience as a Marketing Analyst
- Confident communicator who can translate complex data sets into meaningful stories
- Working knowledge of data visualisation tools such as Excel, Power PI and Tableau
- Strong Project Management skills with experience managing complex research projects, both qualitative and quantitative
What We Offer
- Competitive salary with bonus earning potential
- Hybrid working – three days in the office
- Generous pension scheme with 10% employer contribution
- Medical and dental insurance
- Opportunity for global travel across Europe and beyond
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